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酒店的設計融入情感的力量
Post by hotelvi, 2018-3-16, Views:有時也容易因為過分的震撼力而冒犯了人們。FUBU就是一個例子,年輕人對這樣近乎極端的名稱相對有忍受力。
人們有時候問我們,為什么把我們的定律叫做“永恒的定律”,就沒有可變的嗎?這是一個有道理的問題。我們回答:可能有,但是書籍需要一個有震撼力的書名。“11條通通常可接受的定律”恐怕在巴諾、鮑德斯或亞馬遜都不會有吸引引力。
在公共關系中,一件最困難的事是讓媒體為商業書籍發表評論。我們盡可能地努力,但奇怪的是,這本書大概是我們寫的第八本《華爾街日報》不會發表評論的書。
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